India has a long and rich history of producing some of the best attars in the world. These concentrated perfume oils are made from natural ingredients like flowers, leaves, stems, and the bark of trees. However, over the years, the image of attars has changed, as European brands have taken over the market as “more superior.”
To many, the best-smelling perfumes are now synonymous with Western perfumery, particularly French brands. When we think of buying perfume, we often look to Western luxury labels such as Chanel, Dior, or Elizabeth Arden because we have been trained to believe that their products are superior.
However, it is time to think otherwise. Mainly, if we look into these brands, we will see that the base of their perfumes is attars. One of the main ingredients that many of these brands use are Oudh, which is one of the most expensive attars in the world. At times, Oudh perfume can cost more than the most expensive Western perfume available. So, let’s take a look at the reasons why we should opt for Indian attars instead of the costly international perfume brands.
Some of the reasons why attars are a better choice than international perfume brands are as follows:
1. Attars are less expensive than overpriced luxury perfumes.
There are several reasons why attars tend to be cheaper than luxury international perfume brands, even though they are both organic and concentrated. For one, attars are typically made with natural ingredients like khus (vetiver), kewda flowers, and jasmine, which are relatively inexpensive. Additionally, attars are usually produced on a smaller scale than luxury brands, which allows for lower overhead costs. Finally, attars are typically sold in India, where labour and other costs are generally lower than in Western countries.
All of these factors contribute to attars being more affordable than luxury brands, even though they offer similar quality. If you’re looking for a high-quality, concentrated perfume, an attar is a great option that won’t break the bank.
2. You get pure perfume oil without the addition of alcohol or other artificial preservatives.
When it comes to perfume quality, we must realize that the power and longevity of the fragrance are directly related to the concentration of the perfume. Attar is the most concentrated, followed by Eau de Toilettes and then Eau de Perfume. Different amounts of water or alcohol are used to decrease the potency of perfume. This directly impacts the lingering effect of the perfume. Furthermore, these attars do not dry out the skin, and instead, the natural oils which are the base of the attars nourish the skin. This is significant from a skin-friendly perspective, unlike the artificially chemically induced perfumes.
The concentration of a perfume is important to consider when thinking about the quality of the fragrance. Attars are the most concentrated, followed by Eau de Toilettes, and then Eau de Perfume. The amount of water or alcohol used in a perfume can decrease the potency of the fragrance, which then impacts the perfume’s longevity. These attars also nourish the skin with their natural oils, as opposed to artificially chemically induced perfumes which can dry out the skin.
3. An excellent attar’s aroma lasts longer than an EDT’s.
Attars have a more pungent scent than EDTs because of their higher concentration of oils. When you’re close to someone wearing an attar, you can smell it even if it doesn’t have the same throw or sillage as alcohol-based fragrances. Aside from their long-lasting effects, they are also relatively easy to remove off the face and body with just a washcloth and some warm water. You can wear an attar to bed and wake up with the aroma still lingering on your skin. Because if you’re going to spend money on a perfume that’s going to be gone in an hour, why not just purchase a cheaper perfume oil?
4. Attars are scented with traditional Indian scents that are only found in India.
India is home to many of the world’s most stunning perfume notes, making it a unique destination for those who enjoy the scent of the exotic. However, at home, we like CK One. Many white florals, such as Champa and Juhi, and Rajnigandha and mogra, can be found here, including Oudh and sandalwood. These scent notes are treasured, unusual, and unique all over the world. So isn’t it about time we started buying things that contained these?
India has always been a land of spices and aromatic plants. The raw materials for many of the world’s most beautiful perfumes can be found here, from white florals to rare and unique Oudh and sandalwood. It’s time we started taking advantage of these amazing scents and incorporating them into our everyday lives. Whether it’s a new perfume or simply a candle with an Indian-inspired scent, these fragrance notes can add a touch of luxury and exoticism to any home.
Hasan Oud’s attar perfume is a perfect example of traditional Indian perfume ingredients being combined to create a strong, yet complex and nuanced, fragrance. Attar notes such as Gulab, jasmine, and sandalwood are all beautifully blended together in this perfume, making it a truly luxurious and unique scent. And what’s even better is that it’s affordable! So if you’re looking for an amazing perfume journey, Hasan Oud is the perfect place to start.